Legal
Terms of Service
These Terms of Service ("Terms") are a binding agreement between you and Eldor AI Technologies Private Limited ("Eldor", "we", "us"). They govern your use of eldor.ai, the Eldor dashboard at admin.eldor.ai, Eldor's apps for Shopify, WhatsApp and Instagram, and the AI agents, inbox, workflows and audits we provide (together, the "Services"). Please read them carefully.
Last updated 7 October 2026
Accepting these Terms
By creating an account, installing an Eldor app, or using the Services, you agree to these Terms and to our Privacy Policy at eldor.ai/privacy-policy. If you use the Services for a business, you confirm that you have authority to bind that business, and "you" means that business.
The Services are for businesses. You must be at least 18 years old and able to form a binding contract to use them. If you have signed an order form with us, it forms part of this agreement and takes priority over these Terms where they conflict.
Your account
Give us accurate information and keep it up to date.
Keep your login credentials secure and limit access to people you trust. You are responsible for everything that happens under your account.
Tell us at support@eldor.ai straight away if you suspect unauthorised access.
You may invite team members. You are responsible for their use of the Services.
What Eldor provides
Eldor provides AI agents that answer shoppers, recommend products, track orders, raise support tickets and recover carts on your connected channels, plus a unified inbox, AI workflows, analytics and AI visibility audits. Features vary by plan and are described on our pricing page and in the dashboard.
We improve the Services continuously, so features may change. If we remove a feature you pay for in a way that materially reduces the Services, we will give you reasonable notice and, where appropriate, a pro-rata refund of prepaid fees for that feature.
AI agents and your responsibilities
Eldor's agents act on your behalf using your catalog, policies, order data and the instructions and permissions you configure. Because of that:
You decide which actions the agents may take, such as sharing discount codes, creating orders or processing returns, and you are responsible for the actions you authorise.
Keep your catalog, prices, stock and policies accurate. Agents rely on them to answer shoppers.
AI output can be incomplete or wrong. Review settings and conversations regularly, and do not rely on the Services for legal, medical, financial or other professional advice to shoppers.
Eldor's agents identify themselves as automated assistants. Do not configure them to claim to be human.
Messaging, channels and consent
You are the sender of messages Eldor sends to your shoppers. You are responsible for:
Getting and recording the consent the law and the channel require before messaging shoppers, including WhatsApp opt-in for business-initiated messages such as cart recovery.
Following the terms and policies of each channel and platform you connect, including the WhatsApp Business Messaging Policy, Meta's Commerce Policies and Platform Terms, Instagram's policies and Shopify's terms.
Honouring opt-outs promptly. Eldor provides tools to help, but compliance remains your responsibility.
Third-party platforms are not controlled by Eldor. If Meta, Shopify or another provider changes, limits or suspends its service or your account, the Services may be affected, and we are not responsible for that.
Acceptable use
You must not use the Services to:
Break any law, or sell goods or services that are illegal or prohibited by the channels you use.
Send spam, unsolicited bulk messages or deceptive content, or impersonate anyone.
Collect sensitive personal data from shoppers, such as health, biometric or financial account information, through Eldor's agents.
Upload malware, or probe, scan or test the security of the Services without our written permission.
Copy, resell, reverse engineer or build a competing product from the Services, or scrape them by automated means.
Interfere with the Services or other customers' use of them, or get around usage limits.
We may remove content or limit use that breaks this section.
Plans, fees and payment
Paid plans are billed in advance, monthly or annually, at the prices shown on our pricing page or in your order form. Usage above your plan's included limits, such as conversations, credits, prompts or SKUs, is charged at the overage rates shown there, or drawn from usage packs you buy.
Fees exclude taxes. You pay applicable taxes such as GST, except taxes on our income.
Plans renew automatically until cancelled. Cancel at any time in the dashboard or by emailing support@eldor.ai, and your plan ends at the end of the current billing period.
Except where these Terms or the law say otherwise, fees are non-refundable and we do not refund partial periods.
We may change prices by giving you at least 30 days' notice. New prices apply from your next renewal.
If a payment fails, we will tell you. If it is still unpaid 14 days later, we may suspend the Services until it is paid.
Free audits and trials are provided as is, may be limited or ended at any time, and convert to a paid plan only if you choose one.
Your data and content
You own your data, including your catalog, store data, content and your shoppers' conversations ("Your Data"). You give Eldor a limited licence to host, process and use Your Data only to provide, secure and support the Services for you, as described in our Privacy Policy. Where the law requires it, our Data Processing Agreement, available on request from support@eldor.ai, also applies.
You confirm that you have the rights and consents needed for us to process Your Data, including shopper data, and that your own privacy policy tells shoppers you use service providers like Eldor.
We may use aggregated or de-identified data that cannot identify you or any person to measure and improve the Services. We do not sell Your Data, and we do not use it to train third-party foundation models.
Our intellectual property
Eldor and its licensors own the Services, including the software, models, prompts, designs and documentation, and all related intellectual property. We give you a limited, non-exclusive, non-transferable right to use the Services for your business during your subscription. If you send us feedback or suggestions, we may use them without obligation to you.
Confidentiality
Each of us will keep the other's non-public business, technical and financial information confidential, use it only for this agreement, and protect it with at least reasonable care. This does not apply to information that is public, already known, independently developed or received lawfully from someone else, or that must be disclosed by law.
Suspension and termination
You may stop using the Services and cancel at any time.
We may suspend or end your access immediately if you materially breach these Terms, create a security or legal risk, or if a channel provider requires it. Where reasonable, we will tell you first and give you a chance to fix the issue.
After your account ends, we delete Your Data within 30 days as set out in our Privacy Policy. Ask us before then if you need a copy.
Sections that by their nature should survive, such as fees owed, confidentiality, disclaimers, limitation of liability, indemnity and governing law, survive termination.
Disclaimers
We work hard to keep the Services available, accurate and secure, but they are provided "as is" and "as available". To the extent the law allows, we disclaim all warranties not expressly stated in these Terms, including implied warranties of merchantability, fitness for a particular purpose and non-infringement. We do not promise that the Services or AI output will be uninterrupted, error-free or produce particular business results, such as revenue recovered or resolution rates.
Limitation of liability
To the extent the law allows:
Neither of us is liable for indirect, incidental, special or consequential losses, or for lost profits, revenue, goodwill or data, even if warned of the possibility.
Each party's total liability arising from or relating to the Services or these Terms is limited to the fees you paid Eldor in the 12 months before the event giving rise to the claim.
These limits do not apply to your payment obligations, your indemnity below, breach of confidentiality, or liability that cannot be limited by law.
Indemnity
You will defend and indemnify Eldor and its officers and employees against third-party claims, and related losses and reasonable costs, arising from Your Data, the goods and services you sell, messages sent to your shoppers at your instruction, your breach of these Terms, or your breach of law or of a channel provider's policies.
Changes to these Terms
We may update these Terms as the Services or the law change. We will post the new version here and update the date at the top. For material changes, we will notify you by email or in the dashboard at least 30 days before they take effect. If you keep using the Services after that, you accept the updated Terms. If you do not agree, you may cancel before they take effect.
Governing law and disputes
These Terms are governed by the laws of India. Before starting formal proceedings, we will both try in good faith to resolve any dispute by writing to the other and talking for at least 30 days. Subject to that, the courts at Bengaluru, Karnataka have exclusive jurisdiction.
General
These Terms, the Privacy Policy and any order form or DPA are the entire agreement between us about the Services.
You may not assign this agreement without our consent. We may assign it to an affiliate or a successor in a merger or acquisition.
Neither of us is liable for delays caused by events beyond reasonable control, such as outages of third-party platforms, natural disasters or government action.
If any part of these Terms is unenforceable, the rest stays in effect. Not enforcing a right is not a waiver of it.
We send notices to your account email. You can send notices to founders@eldor.ai.
Contact us
Questions about these Terms? Email support@eldor.ai or founders@eldor.ai.
Company: Eldor AI Technologies Private Limited
Address: No-2590, KNO-2152/2590, HSR Layout 1st Sector, Bangalore South, Bengaluru, Karnataka 560102, India
Grievance Officer: Lokesh Sharma, founders@eldor.ai